PUMA has confirmed it's signed a deal with reality star Kylie Jenner, who'll front the brand's spring/summer women's training campaign.

In a statement, Adam Petrick, Global Director of Brand and Marketing, said 'I am pleased and excited to be able to confirm that PUMA is indeed working with Kylie Jenner', adding 'Kylie represents a fresh and exciting new era for fashion and we couldn't think of a more fitting and influential female to headline this campaign for PUMA'. The campaign images are expected to debut in April.